By their nature, all social media platforms are different. In this lesson, you'll learn what it is and be provided some examples. The company makes online payments easy — removes financial complexity, has industry-leading documentation, third-party integrations, and more. Actually, their unique selling proposition is more than just an ad but the company’s actual mission, which is … It needs to be clear and specific. What is it and how do you get one? Stripe is an easy-to-implement payments platform targeted at web software developers. A unique selling proposition is an advertising concept developed in 1961 and is still used today. Read on! Learn how to make yours in a few easy steps. There is no hint as to why students enrolled in this school are benefitting from the program. In part 1 of this two-part blog series, we covered the first few steps of creating a Unique Value Proposition statement. 5 Examples of Unique Selling Propositions. A great value proposition is a statement that paints a clear picture of what your brand has to offer and how your product or service solves/improves your prospects problems. It is your brand in its most concentrated form. I’m not unique, I do exactly what the others do” or “The only way I can stand out from my competitors is by being cheaper” then I have good news for you! If you think “Unique? by Wendy Connick Sales Training 101; Best Unique Selling Propositions. No surprise there. Guest Post by Sean Kosofsky. Every Christian school in town could make the same claim. It needs to be short enough to fit into a single sentence. Unique Selling Proposition (USP) Your Unique Selling Proposition is where you take your brand statement and distill it even further. 5. Below are 10 websites and blogs with phenomenal USPs. This is, of course, the entire point of a unique selling proposition. No reason to break tradition here. Their unique selling slogan came with two distinct commercials showcasing the airline’s excellent food, service, and in-flight entertainment options. A Unique Selling Proposition (USP) is a statement that describes how your product or company is different (and hopefully better) than the competition. Finding a USP (unique selling proposition) for your small business is not always easy. Let's start with one of the most famous examples of all: Pizza aficionados might disagree but, when it comes to delivery and ‘mass market’ … ~Kivi. Yesterday and today, we welcome guest blogger Sean Kosofsky to explain an important marketing concept for all nonprofits to understand: Your Unique Value Proposition (UVP). This unique selling proposition example is slick and different — the new standard in online payments. Factor 1: Unique. You may already know that having a compelling Unique Selling Proposition (USP) for your business is the cornerstone of successful marketing. Example Unique Selling Propositions in the social media industry. Here are 31 of the best examples from around the web to help you improve your business! It needs to be spicy. These are the types of businesses that … “Quality Christ-Centered Education for Every Student” This USP is not effective. Today let’s make this discussion a little more concrete. It needs to be desirable. Key Questions to … If we go back to some of the examples above, here are some ideas: Get Healthy, Get Toned, in just 30 minutes a day, in the privacy of your own home. It needs to be unique. Having a solid Unique Selling Proposition for your online personal training business can be the key to sucess. Last week we talked about why a unique selling proposition is so important in building a high-traffic website or blog. If you’ve been following along, you know that I’ve been using Facebook as my example company for the Sales Organization posts. 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